Screen, Lights,
Action, Camera!!!
Did you develop a new app and want to
show it out to the world? You can direct a presentation with the content and
not missing out the eye contact with various screen casting software’s available
now-a-days.
Screencasts are recordings of
computer screens, and increasingly, mobile device screens. Screencasts are an
effective way to scale knowledge delivery because you can record once, but
deliver the content an unlimited of times.
Virtual classroom sessions and virtual sales
meeting are getting more and more popular these days and these screen casting
software’s. For potential clients, screencasts can be used to deliver product
demos, sales presentations or instructional videos. Internally, screencasts can
be used as sales enablement tools to educate reps on company products or for
sales tips/tricks.
REASONS
WHY VIDEO CONTENT IS KING
- Ideas are communicated and
comprehended quicker as you can simultaneously show and tell
with video.
- Rather than reading reams of
text, we prefer to be see and listen to the idea
- You will get less questions
about topics that you’ve made videos about, as the viewer can rewind to the
point he is not clear about and listen to it again. Lot of time is saved
in back and forth communications.
- The cost of video production has
tumbled. The tools and equipment are now so cheap, that the biggest
investment is the time it takes to familiarize yourself with the software.
Here
is a great example of the ease of usage
"So far this year Help
Desk students have been experimenting with various screen casting tools
including QuickTime, Screencastify and most recently Screencast-O-Matic. In
their latest tutorials, you can hear and see the Help Desk students since they
recorded both their screen and used the web cam feature in Screencast-O-Matic.
This was the first time the Help Desk students had ever created these “on
camera” type videos and I am extremely proud of what they have created. All of
their videos serve as great examples for teachers who are looking to flip their
lessons. Help Desk students are available to assist any BHS teacher who wants
to learn how to use Screencast-O-Matic."
As a software developer, screen
casting is an everyday activity my job demands. If I did a new development or
enhancement to the existing program, I educate all the business users by
casting/sharing my screen to all the people attending the call. Screen sharing
made my life easier as I explain the new developments to users in 10 different
states. It saves lot of time and money or else I have to fly to all these
locations to educate my users.

Screencasting has become accessible to nearly everyone! That's about all my own children watch on YouTube. Just today I met with a veteran teacher and taught her to screencast! She went on to make 10 screencasts on her own that day!
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